Sunday, October 19, 2008




I will talk about to you an amazing advertisement.It is very creative and smart.I'm speaking of Pepsi advertisement with Roberto Carlos.

1)People can not forget an advertisement which is succesfull.It is very important for brand.If the advertisement wantted to be excepted,it should be amazing,comic and intellicent.

The three of them were used in this advertisement.

Every brand use famous people for advertisement however some advertisement could not be succesfull but Roberto Carlos was perfect face for the Pepsi and Pepsi used him very accomplished.

Pepsi was profited from the Japonese culture for this ad.

As you know in the Japonese culture when you bend to salute, The Japonese absolutely react at the same way.Pepsi used that funny.

2)In the advertisement target audience everyone who likes coke but not only likes coke.People who likes soccer said that it was very funny and succesfull advertisement.

Finally we can say everyone apporeved this advertisement so Pepsi got plus point and more prestige by the agency of it.

http://www.vidivodo.com/200968/roberto-carlos-pepsi-reklam






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